Lesson on how a strategic project is affected by local community, cultural issues, NGO, turning to political unrest between Uruguay and Argentina.
Wednesday, September 4, 2013
Tuesday, September 13, 2011
One Brick Entrepreneur 110913 #3
on Finance and Stocks
To become an entrepreneur who can see one step ahead, one must strife to build ability to analyze macro economic effect through Finance.
World's Financial weather are the immediate indication of what happening across the world. To stay ahead of competition, one must be able to see the financial weather, and and interpret the future.
It is especially true for those who manage and grow their wealth by FOREX (Foreign Exchange).
one tips is: don't use liquid cash to buy yourself a sport car.
Use the difference in foreign currency, over time, to buy yourself a car.
(this is my boss tips to buy luxury car -- of course you needs quite sum of money for this to work)
It take a lot of hard work and committed hour to study financial world, in order to be able to make wise financial decision on where to put your money, or in what currency you want to save your wealth.
To become an entrepreneur who can see one step ahead, one must strife to build ability to analyze macro economic effect through Finance.
World's Financial weather are the immediate indication of what happening across the world. To stay ahead of competition, one must be able to see the financial weather, and and interpret the future.
It is especially true for those who manage and grow their wealth by FOREX (Foreign Exchange).
one tips is: don't use liquid cash to buy yourself a sport car.
Use the difference in foreign currency, over time, to buy yourself a car.
(this is my boss tips to buy luxury car -- of course you needs quite sum of money for this to work)
It take a lot of hard work and committed hour to study financial world, in order to be able to make wise financial decision on where to put your money, or in what currency you want to save your wealth.
One Brick Entrepreneur 110913 #2
on Being Agile Startup
We have department leaders meeting today, led by our CEO.
He explained how at the early days of starting up, he use the "Buy In, Sell Out" strategy. I would refer to it as BISO, for simplicity.
In Chinese, it is termed as: 組合型產品 or 買進賣出 or 買空賣空
During 10 years of establishment, in fact, most of this period was built upon successful implementation of BISO.
How BISO differs from traditional Trading Company (TC)?
BISO company, usually has one or a handful of original products.
In our company case (later referred to as @), it was GPS antenna.
Starting from designing GPS antenna, @ get channels to international customers.
Then inquiry come in, looking for related products, like Bluetooth GPS logger, GPS module, GSM antenna, GSM module, etc.
@ original product is GPS antenna. But later, @ also sold other related products, acquired from other vendors. The profit then was what make @ grow to larger enterprise.
BISO needs to have excellence level of professionalism (at least as perceived by customer).
Like in the case of BT GPS. @ was in trade show, with booth beside the original manufacturer. When customer came, @ sales force can professionally elaborate the product to customer, while the original manufacturer's sales had no idea of the product. Customer said to @: " You must be the manufacturer", and "that company beside you is your reseller."
That's the level which must be achieved by BISO marketing team.
While TC, they usually do not have any original products. They are pure reseller.
TC advantage is in the art of finding the right sources/suppliers.
Consequently, TC is easily replaceable by competitor, once they found the same sources.
Why BISO is good for your health?
One risk of being manufacturer is frozen assets. Let's say a company has 3M USD revenue. the next question to ask are:
How much of this 3M is in the form of raw materials, ready stocks?
What is the real liquidity (liquid cash) that can be use in the business cycle?
BISO offers:
1. low risk --> due to large pool of vendor options to choose from
2. no need to freeze liquid money into stocks
3. no need to prepare big sum of money for initial investment
4. High profit
5. High liquidity
Successful BISO needs:
1. Elegant Vendor Management
Vendor-BISO relationship should not be a win-lose relation.
What is important is to have a responsible vendor.
Means although the product is not super perfect, at least vendor needs to be responsive to complain/input, and willing to make improvement.
Vendor-BISO relation is to be a comrade relation. Rub shoulder; means both should be supporting each another to grow business together.
If Vendor somehow make mistake, BISO should be able to use this opportunity, not to kick-out vendor, but to forgive vendor who are willing to improve. This way, vendor will follow BISO, and stay loyal in the long term. Killing Vendor is no use, thus should only be done when BISO wants no more long term relationship with lousy vendor.
2. Excellence Quality Control
any product sold by a company, will affect the company brand and image.
If the product is good, it will add to the good image of BISO.
If the product is lousy, even the original product from BISO will suffers the effect.
Always to thorough and comprehensive analysis when selecting products/vendors.
Avoid Bias.
Example: You want to get profit from stocks. Then you blindly only see the factors why that particular stocks value will go up. Somehow, you cannot see reason why it can go down. This Bias can affect your decision making process.
It is critical to stay NEUTRAL while you are making the study and analysis, to avoid bias.
3. Cost Sense
the Ultimate goal for going into BISO business model is to increase profit, with moderate risk.
That's why cost is important. If a product margin is small, thus not beneficial to put all effort of studying, packaging, and marketing, then no need to acquire it at first place.
How to Select the right product?
Start with Market --> Products --> timing
Define the segment of market you are targeting.
Understand the needs.
Source for right product, within a right timing.
Timing is critical.
Product which requires more than 1 month of feasibility study, is not a good sign for a good BISO product.
We need to put the right product at right place in right time.
We have department leaders meeting today, led by our CEO.
He explained how at the early days of starting up, he use the "Buy In, Sell Out" strategy. I would refer to it as BISO, for simplicity.
In Chinese, it is termed as: 組合型產品 or 買進賣出 or 買空賣空
During 10 years of establishment, in fact, most of this period was built upon successful implementation of BISO.
How BISO differs from traditional Trading Company (TC)?
BISO company, usually has one or a handful of original products.
In our company case (later referred to as @), it was GPS antenna.
Starting from designing GPS antenna, @ get channels to international customers.
Then inquiry come in, looking for related products, like Bluetooth GPS logger, GPS module, GSM antenna, GSM module, etc.
@ original product is GPS antenna. But later, @ also sold other related products, acquired from other vendors. The profit then was what make @ grow to larger enterprise.
BISO needs to have excellence level of professionalism (at least as perceived by customer).
Like in the case of BT GPS. @ was in trade show, with booth beside the original manufacturer. When customer came, @ sales force can professionally elaborate the product to customer, while the original manufacturer's sales had no idea of the product. Customer said to @: " You must be the manufacturer", and "that company beside you is your reseller."
That's the level which must be achieved by BISO marketing team.
While TC, they usually do not have any original products. They are pure reseller.
TC advantage is in the art of finding the right sources/suppliers.
Consequently, TC is easily replaceable by competitor, once they found the same sources.
Why BISO is good for your health?
One risk of being manufacturer is frozen assets. Let's say a company has 3M USD revenue. the next question to ask are:
How much of this 3M is in the form of raw materials, ready stocks?
What is the real liquidity (liquid cash) that can be use in the business cycle?
BISO offers:
1. low risk --> due to large pool of vendor options to choose from
2. no need to freeze liquid money into stocks
3. no need to prepare big sum of money for initial investment
4. High profit
5. High liquidity
Successful BISO needs:
1. Elegant Vendor Management
Vendor-BISO relationship should not be a win-lose relation.
What is important is to have a responsible vendor.
Means although the product is not super perfect, at least vendor needs to be responsive to complain/input, and willing to make improvement.
Vendor-BISO relation is to be a comrade relation. Rub shoulder; means both should be supporting each another to grow business together.
If Vendor somehow make mistake, BISO should be able to use this opportunity, not to kick-out vendor, but to forgive vendor who are willing to improve. This way, vendor will follow BISO, and stay loyal in the long term. Killing Vendor is no use, thus should only be done when BISO wants no more long term relationship with lousy vendor.
2. Excellence Quality Control
any product sold by a company, will affect the company brand and image.
If the product is good, it will add to the good image of BISO.
If the product is lousy, even the original product from BISO will suffers the effect.
Always to thorough and comprehensive analysis when selecting products/vendors.
Avoid Bias.
Example: You want to get profit from stocks. Then you blindly only see the factors why that particular stocks value will go up. Somehow, you cannot see reason why it can go down. This Bias can affect your decision making process.
It is critical to stay NEUTRAL while you are making the study and analysis, to avoid bias.
3. Cost Sense
the Ultimate goal for going into BISO business model is to increase profit, with moderate risk.
That's why cost is important. If a product margin is small, thus not beneficial to put all effort of studying, packaging, and marketing, then no need to acquire it at first place.
How to Select the right product?
Start with Market --> Products --> timing
Define the segment of market you are targeting.
Understand the needs.
Source for right product, within a right timing.
Timing is critical.
Product which requires more than 1 month of feasibility study, is not a good sign for a good BISO product.
We need to put the right product at right place in right time.
One Brick Entrepreneur 110913
on Project Management
Project Manager (PM) need to be known as annoying person.
Annoying in term of persistence for ultimate answer.
For each delay, he need to demand root cause from the team.
Only then will PM be able to identify the real problem, and get the resources together to fix it.
沒問題，就是有問題 (When all is fine, then it may be a time of trouble).
PM should not the one who always present projects running smoothly,without any issues.
He is to highlight the issues, escalate it to stakeholder, and lead the problem solving endeavor.
Every delay should be highlighted in details. He must demand explanation from them.
Be bold to face the real issues.
Answering though question.
Making difficult decision.
these are nutrients for a successful PM.
Project Manager (PM) need to be known as annoying person.
Annoying in term of persistence for ultimate answer.
For each delay, he need to demand root cause from the team.
Only then will PM be able to identify the real problem, and get the resources together to fix it.
沒問題，就是有問題 (When all is fine, then it may be a time of trouble).
PM should not the one who always present projects running smoothly,without any issues.
He is to highlight the issues, escalate it to stakeholder, and lead the problem solving endeavor.
Every delay should be highlighted in details. He must demand explanation from them.
Be bold to face the real issues.
Answering though question.
Making difficult decision.
these are nutrients for a successful PM.
Monday, September 5, 2011
One Brick Entrepreneur 110906
Follow Through
In the realm of Online International Business, it is crucial to maintain a decent follow through system.
Just now, I found a Project Application form opened by one of Sales, about 4 months ago. When i asked her, she mention that even she has forget to follow up. We were checking with customer, regarding the requirement. And somehow between the communication chains, the messages stop, without us noticing.
With the e-mail, MSN, Skype, technology, it's getting easier for customer, just to shoot an email. But for the supplier, it will receive lots of mails. Each sender of mail, expect Supplier to remember them and their needs.
Excel spreadsheet could be handy to track all communication with customers.
The one who master the art of following up, will win Customer hearts
In the realm of Online International Business, it is crucial to maintain a decent follow through system.
Just now, I found a Project Application form opened by one of Sales, about 4 months ago. When i asked her, she mention that even she has forget to follow up. We were checking with customer, regarding the requirement. And somehow between the communication chains, the messages stop, without us noticing.
With the e-mail, MSN, Skype, technology, it's getting easier for customer, just to shoot an email. But for the supplier, it will receive lots of mails. Each sender of mail, expect Supplier to remember them and their needs.
Excel spreadsheet could be handy to track all communication with customers.
The one who master the art of following up, will win Customer hearts
Wednesday, August 17, 2011
Be Authentic
THE EMPEROR'S NEW CLOTHES
(Story by Hans Christian Andersen)
Many years ago, there was an Emperor, who was so excessively fond of new clothes, that he spent all his money in dress. He did not trouble himself in the least about his soldiers; nor did he care to go either to the theatre or the chase, except for the opportunities then afforded him for displaying his new clothes. He had a different suit for each hour of the day; and as of any other king or emperor, one is accustomed to say, "he is sitting in council," it was always said of him, "The Emperor is sitting in his wardrobe."
Time passed merrily in the large town which was his capital; strangers arrived every day at the court. One day, two rogues, calling themselves weavers, made their appearance. They gave out that they knew how to weave stuffs of the most beautiful colors and elaborate patterns, the clothes manufactured from which should have the wonderful property of remaining invisible to everyone who was unfit for the office he held, or who was extraordinarily simple in character.
"These must, indeed, be splendid clothes!" thought the Emperor. "Had I such a suit, I might at once find out what men in my realms are unfit for their office, and also be able to distinguish the wise from the foolish! This stuff must be woven for me immediately." And he caused large sums of money to be given to both the weavers in order that they might begin their work directly.
So the two pretended weavers set up two looms, and affected to work very busily, though in reality they did nothing at all. They asked for the most delicate silk and the purest gold thread; put both into their own knapsacks; and then continued their pretended work at the empty looms until late at night.
"I should like to know how the weavers are getting on with my cloth," said the Emperor to himself, after some little time had elapsed; he was, however, rather embarrassed, when he remembered that a simpleton, or one unfit for his office, would be unable to see the manufacture. To be sure, he thought he had nothing to risk in his own person; but yet, he would prefer sending somebody else, to bring him intelligence about the weavers, and their work, before he troubled himself in the affair. All the people throughout the city had heard of the wonderful property the cloth was to possess; and all were anxious to learn how wise, or how ignorant, their neighbors might prove to be.
"I will send my faithful old minister to the weavers," said the Emperor at last, after some deliberation, "he will be best able to see how the cloth looks; for he is a man of sense, and no one can be more suitable for his office than he is."
So the faithful old minister went into the hall, where the knaves were working with all their might, at their empty looms. "What can be the meaning of this?" thought the old man, opening his eyes very wide. "I cannot discover the least bit of thread on the looms." However, he did not express his thoughts aloud.
The impostors requested him very courteously to be so good as to come nearer their looms; and then asked him whether the design pleased him, and whether the colors were not very beautiful; at the same time pointing to the empty frames. The poor old minister looked and looked, he could not discover anything on the looms, for a very good reason, viz: there was nothing there. "What!" thought he again. "Is it possible that I am a simpleton? I have never thought so myself; and no one must know it now if I am so. Can it be, that I am unfit for my office? No, that must not be said either. I will never confess that I could not see the stuff."
"Well, Sir Minister!" said one of the knaves, still pretending to work. "You do not say whether the stuff pleases you."
"Oh, it is excellent!" replied the old minister, looking at the loom through his spectacles. "This pattern, and the colors, yes, I will tell the Emperor without delay, how very beautiful I think them."
"We shall be much obliged to you," said the impostors, and then they named the different colors and described the pattern of the pretended stuff. The old minister listened attentively to their words, in order that he might repeat them to the Emperor; and then the knaves asked for more silk and gold, saying that it was necessary to complete what they had begun. However, they put all that was given them into their knapsacks; and continued to work with as much apparent diligence as before at their empty looms.
The Emperor now sent another officer of his court to see how the men were getting on, and to ascertain whether the cloth would soon be ready. It was just the same with this gentleman as with the minister; he surveyed the looms on all sides, but could see nothing at all but the empty frames.
"Does not the stuff appear as beautiful to you, as it did to my lord the minister?" asked the impostors of the Emperor's second ambassador; at the same time making the same gestures as before, and talking of the design and colors which were not there.
"I certainly am not stupid!" thought the messenger. "It must be, that I am not fit for my good, profitable office! That is very odd; however, no one shall know anything about it." And accordingly he praised the stuff he could not see, and declared that he was delighted with both colors and patterns. "Indeed, please your Imperial Majesty," said he to his sovereign when he returned, "the cloth which the weavers are preparing is extraordinarily magnificent."
The whole city was talking of the splendid cloth which the Emperor had ordered to be woven at his own expense.
And now the Emperor himself wished to see the costly manufacture, while it was still in the loom. Accompanied by a select number of officers of the court, among whom were the two honest men who had already admired the cloth, he went to the crafty impostors, who, as soon as they were aware of the Emperor's approach, went on working more diligently than ever; although they still did not pass a single thread through the looms.
"Is not the work absolutely magnificent?" said the two officers of the crown, already mentioned. "If your Majesty will only be pleased to look at it! What a splendid design! What glorious colors!" and at the same time they pointed to the empty frames; for they imagined that everyone else could see this exquisite piece of workmanship.
"How is this?" said the Emperor to himself. "I can see nothing! This is indeed a terrible affair! Am I a simpleton, or am I unfit to be an Emperor? That would be the worst thing that could happen—Oh! the cloth is charming," said he, aloud. "It has my complete approbation." And he smiled most graciously, and looked closely at the empty looms; for on no account would he say that he could not see what two of the officers of his court had praised so much. All his retinue now strained their eyes, hoping to discover something on the looms, but they could see no more than the others; nevertheless, they all exclaimed, "Oh, how beautiful!" and advised his majesty to have some new clothes made from this splendid material, for the approaching procession. "Magnificent! Charming! Excellent!" resounded on all sides; and everyone was uncommonly gay. The Emperor shared in the general satisfaction; and presented the impostors with the riband of an order of knighthood, to be worn in their button-holes, and the title of "Gentlemen Weavers."
The rogues sat up the whole of the night before the day on which the procession was to take place, and had sixteen lights burning, so that everyone might see how anxious they were to finish the Emperor's new suit. They pretended to roll the cloth off the looms; cut the air with their scissors; and sewed with needles without any thread in them. "See!" cried they, at last. "The Emperor's new clothes are ready!"
And now the Emperor, with all the grandees of his court, came to the weavers; and the rogues raised their arms, as if in the act of holding something up, saying, "Here are your Majesty's trousers! Here is the scarf! Here is the mantle! The whole suit is as light as a cobweb; one might fancy one has nothing at all on, when dressed in it; that, however, is the great virtue of this delicate cloth."
"Yes indeed!" said all the courtiers, although not one of them could see anything of this exquisite manufacture.
"If your Imperial Majesty will be graciously pleased to take off your clothes, we will fit on the new suit, in front of the looking glass."
The Emperor was accordingly undressed, and the rogues pretended to array him in his new suit; the Emperor turning round, from side to side, before the looking glass.
"How splendid his Majesty looks in his new clothes, and how well they fit!" everyone cried out. "What a design! What colors! These are indeed royal robes!"
"The canopy which is to be borne over your Majesty, in the procession, is waiting," announced the chief master of the ceremonies.
"I am quite ready," answered the Emperor. "Do my new clothes fit well?" asked he, turning himself round again before the looking glass, in order that he might appear to be examining his handsome suit.
The lords of the bedchamber, who were to carry his Majesty's train felt about on the ground, as if they were lifting up the ends of the mantle; and pretended to be carrying something; for they would by no means betray anything like simplicity, or unfitness for their office.
So now the Emperor walked under his high canopy in the midst of the procession, through the streets of his capital; and all the people standing by, and those at the windows, cried out, "Oh! How beautiful are our Emperor's new clothes! What a magnificent train there is to the mantle; and how gracefully the scarf hangs!" in short, no one would allow that he could not see these much-admired clothes; because, in doing so, he would have declared himself either a simpleton or unfit for his office. Certainly, none of the Emperor's various suits, had ever made so great an impression, as these invisible ones.
"But the Emperor has nothing at all on!" said a little child.
"Listen to the voice of innocence!" exclaimed his father; and what the child had said was whispered from one to another.
"But he has nothing at all on!" at last cried out all the people. The Emperor was vexed, for he knew that the people were right; but he thought the procession must go on now! And the lords of the bedchamber took greater pains than ever, to appear holding up a train, although, in reality, there was no train to hold.
(Story by Hans Christian Andersen)
Many years ago, there was an Emperor, who was so excessively fond of new clothes, that he spent all his money in dress. He did not trouble himself in the least about his soldiers; nor did he care to go either to the theatre or the chase, except for the opportunities then afforded him for displaying his new clothes. He had a different suit for each hour of the day; and as of any other king or emperor, one is accustomed to say, "he is sitting in council," it was always said of him, "The Emperor is sitting in his wardrobe."
Time passed merrily in the large town which was his capital; strangers arrived every day at the court. One day, two rogues, calling themselves weavers, made their appearance. They gave out that they knew how to weave stuffs of the most beautiful colors and elaborate patterns, the clothes manufactured from which should have the wonderful property of remaining invisible to everyone who was unfit for the office he held, or who was extraordinarily simple in character.
"These must, indeed, be splendid clothes!" thought the Emperor. "Had I such a suit, I might at once find out what men in my realms are unfit for their office, and also be able to distinguish the wise from the foolish! This stuff must be woven for me immediately." And he caused large sums of money to be given to both the weavers in order that they might begin their work directly.
So the two pretended weavers set up two looms, and affected to work very busily, though in reality they did nothing at all. They asked for the most delicate silk and the purest gold thread; put both into their own knapsacks; and then continued their pretended work at the empty looms until late at night.
"I should like to know how the weavers are getting on with my cloth," said the Emperor to himself, after some little time had elapsed; he was, however, rather embarrassed, when he remembered that a simpleton, or one unfit for his office, would be unable to see the manufacture. To be sure, he thought he had nothing to risk in his own person; but yet, he would prefer sending somebody else, to bring him intelligence about the weavers, and their work, before he troubled himself in the affair. All the people throughout the city had heard of the wonderful property the cloth was to possess; and all were anxious to learn how wise, or how ignorant, their neighbors might prove to be.
"I will send my faithful old minister to the weavers," said the Emperor at last, after some deliberation, "he will be best able to see how the cloth looks; for he is a man of sense, and no one can be more suitable for his office than he is."
So the faithful old minister went into the hall, where the knaves were working with all their might, at their empty looms. "What can be the meaning of this?" thought the old man, opening his eyes very wide. "I cannot discover the least bit of thread on the looms." However, he did not express his thoughts aloud.
The impostors requested him very courteously to be so good as to come nearer their looms; and then asked him whether the design pleased him, and whether the colors were not very beautiful; at the same time pointing to the empty frames. The poor old minister looked and looked, he could not discover anything on the looms, for a very good reason, viz: there was nothing there. "What!" thought he again. "Is it possible that I am a simpleton? I have never thought so myself; and no one must know it now if I am so. Can it be, that I am unfit for my office? No, that must not be said either. I will never confess that I could not see the stuff."
"Well, Sir Minister!" said one of the knaves, still pretending to work. "You do not say whether the stuff pleases you."
"Oh, it is excellent!" replied the old minister, looking at the loom through his spectacles. "This pattern, and the colors, yes, I will tell the Emperor without delay, how very beautiful I think them."
"We shall be much obliged to you," said the impostors, and then they named the different colors and described the pattern of the pretended stuff. The old minister listened attentively to their words, in order that he might repeat them to the Emperor; and then the knaves asked for more silk and gold, saying that it was necessary to complete what they had begun. However, they put all that was given them into their knapsacks; and continued to work with as much apparent diligence as before at their empty looms.
The Emperor now sent another officer of his court to see how the men were getting on, and to ascertain whether the cloth would soon be ready. It was just the same with this gentleman as with the minister; he surveyed the looms on all sides, but could see nothing at all but the empty frames.
"Does not the stuff appear as beautiful to you, as it did to my lord the minister?" asked the impostors of the Emperor's second ambassador; at the same time making the same gestures as before, and talking of the design and colors which were not there.
"I certainly am not stupid!" thought the messenger. "It must be, that I am not fit for my good, profitable office! That is very odd; however, no one shall know anything about it." And accordingly he praised the stuff he could not see, and declared that he was delighted with both colors and patterns. "Indeed, please your Imperial Majesty," said he to his sovereign when he returned, "the cloth which the weavers are preparing is extraordinarily magnificent."
The whole city was talking of the splendid cloth which the Emperor had ordered to be woven at his own expense.
And now the Emperor himself wished to see the costly manufacture, while it was still in the loom. Accompanied by a select number of officers of the court, among whom were the two honest men who had already admired the cloth, he went to the crafty impostors, who, as soon as they were aware of the Emperor's approach, went on working more diligently than ever; although they still did not pass a single thread through the looms.
"Is not the work absolutely magnificent?" said the two officers of the crown, already mentioned. "If your Majesty will only be pleased to look at it! What a splendid design! What glorious colors!" and at the same time they pointed to the empty frames; for they imagined that everyone else could see this exquisite piece of workmanship.
"How is this?" said the Emperor to himself. "I can see nothing! This is indeed a terrible affair! Am I a simpleton, or am I unfit to be an Emperor? That would be the worst thing that could happen—Oh! the cloth is charming," said he, aloud. "It has my complete approbation." And he smiled most graciously, and looked closely at the empty looms; for on no account would he say that he could not see what two of the officers of his court had praised so much. All his retinue now strained their eyes, hoping to discover something on the looms, but they could see no more than the others; nevertheless, they all exclaimed, "Oh, how beautiful!" and advised his majesty to have some new clothes made from this splendid material, for the approaching procession. "Magnificent! Charming! Excellent!" resounded on all sides; and everyone was uncommonly gay. The Emperor shared in the general satisfaction; and presented the impostors with the riband of an order of knighthood, to be worn in their button-holes, and the title of "Gentlemen Weavers."
The rogues sat up the whole of the night before the day on which the procession was to take place, and had sixteen lights burning, so that everyone might see how anxious they were to finish the Emperor's new suit. They pretended to roll the cloth off the looms; cut the air with their scissors; and sewed with needles without any thread in them. "See!" cried they, at last. "The Emperor's new clothes are ready!"
And now the Emperor, with all the grandees of his court, came to the weavers; and the rogues raised their arms, as if in the act of holding something up, saying, "Here are your Majesty's trousers! Here is the scarf! Here is the mantle! The whole suit is as light as a cobweb; one might fancy one has nothing at all on, when dressed in it; that, however, is the great virtue of this delicate cloth."
"Yes indeed!" said all the courtiers, although not one of them could see anything of this exquisite manufacture.
"If your Imperial Majesty will be graciously pleased to take off your clothes, we will fit on the new suit, in front of the looking glass."
The Emperor was accordingly undressed, and the rogues pretended to array him in his new suit; the Emperor turning round, from side to side, before the looking glass.
"How splendid his Majesty looks in his new clothes, and how well they fit!" everyone cried out. "What a design! What colors! These are indeed royal robes!"
"The canopy which is to be borne over your Majesty, in the procession, is waiting," announced the chief master of the ceremonies.
"I am quite ready," answered the Emperor. "Do my new clothes fit well?" asked he, turning himself round again before the looking glass, in order that he might appear to be examining his handsome suit.
The lords of the bedchamber, who were to carry his Majesty's train felt about on the ground, as if they were lifting up the ends of the mantle; and pretended to be carrying something; for they would by no means betray anything like simplicity, or unfitness for their office.
So now the Emperor walked under his high canopy in the midst of the procession, through the streets of his capital; and all the people standing by, and those at the windows, cried out, "Oh! How beautiful are our Emperor's new clothes! What a magnificent train there is to the mantle; and how gracefully the scarf hangs!" in short, no one would allow that he could not see these much-admired clothes; because, in doing so, he would have declared himself either a simpleton or unfit for his office. Certainly, none of the Emperor's various suits, had ever made so great an impression, as these invisible ones.
"But the Emperor has nothing at all on!" said a little child.
"Listen to the voice of innocence!" exclaimed his father; and what the child had said was whispered from one to another.
"But he has nothing at all on!" at last cried out all the people. The Emperor was vexed, for he knew that the people were right; but he thought the procession must go on now! And the lords of the bedchamber took greater pains than ever, to appear holding up a train, although, in reality, there was no train to hold.
The Swineherd (story by: Hans Christian Andersen)
THE SWINEHERD
There was once a poor Prince, who had a kingdom. His kingdom was very small, but still quite large enough to marry upon; and he wished to marry.
It was certainly rather cool of him to say to the Emperor's daughter, "Will you have me?" But so he did; for his name was renowned far and wide; and there were a hundred princesses who would have answered, "Yes!" and "Thank you kindly." We shall see what this princess said.
Listen!
It happened that where the Prince's father lay buried, there grew a rose tree—a most beautiful rose tree, which blossomed only once in every five years, and even then bore only one flower, but that was a rose! It smelt so sweet that all cares and sorrows were forgotten by him who inhaled its fragrance.
And furthermore, the Prince had a nightingale, who could sing in such a manner that it seemed as though all sweet melodies dwelt in her little throat. So the Princess was to have the rose, and the nightingale; and they were accordingly put into large silver caskets, and sent to her.
The Emperor had them brought into a large hall, where the Princess was playing at "Visiting," with the ladies of the court; and when she saw the caskets with the presents, she clapped her hands for joy.
"Ah, if it were but a little pussy-cat!" said she; but the rose tree, with its beautiful rose came to view.
"Oh, how prettily it is made!" said all the court ladies.
"It is more than pretty," said the Emperor, "it is charming!"
But the Princess touched it, and was almost ready to cry.
"Fie, papa!" said she. "It is not made at all, it is natural!"
"Let us see what is in the other casket, before we get into a bad humor," said the Emperor. So the nightingale came forth and sang so delightfully that at first no one could say anything ill-humored of her.
"Superbe! Charmant!" exclaimed the ladies; for they all used to chatter French, each one worse than her neighbor.
"How much the bird reminds me of the musical box that belonged to our blessed Empress," said an old knight. "Oh yes! These are the same tones, the same execution."
"Yes! yes!" said the Emperor, and he wept like a child at the remembrance.
"I will still hope that it is not a real bird," said the Princess.
"Yes, it is a real bird," said those who had brought it. "Well then let the bird fly," said the Princess; and she positively refused to see the Prince.
However, he was not to be discouraged; he daubed his face over brown and black; pulled his cap over his ears, and knocked at the door.
"Good day to my lord, the Emperor!" said he. "Can I have employment at the palace?"
"Why, yes," said the Emperor. "I want some one to take care of the pigs, for we have a great many of them."
So the Prince was appointed "Imperial Swineherd." He had a dirty little room close by the pigsty; and there he sat the whole day, and worked. By the evening he had made a pretty little kitchen-pot. Little bells were hung all round it; and when the pot was boiling, these bells tinkled in the most charming manner, and played the old melody,
"Ach! du lieber Augustin,
Alles ist weg, weg, weg!"*
* "Ah! dear Augustine!
All is gone, gone, gone!"
But what was still more curious, whoever held his finger in the smoke of the kitchen-pot, immediately smelt all the dishes that were cooking on every hearth in the city—this, you see, was something quite different from the rose.
Now the Princess happened to walk that way; and when she heard the tune, she stood quite still, and seemed pleased; for she could play "Lieber Augustine"; it was the only piece she knew; and she played it with one finger.
"Why there is my piece," said the Princess. "That swineherd must certainly have been well educated! Go in and ask him the price of the instrument."
So one of the court-ladies must run in; however, she drew on wooden slippers first.
"What will you take for the kitchen-pot?" said the lady.
"I will have ten kisses from the Princess," said the swineherd.
"Yes, indeed!" said the lady.
"I cannot sell it for less," rejoined the swineherd.
"He is an impudent fellow!" said the Princess, and she walked on; but when she had gone a little way, the bells tinkled so prettily
"Ach! du lieber Augustin,
Alles ist weg, weg, weg!"
"Stay," said the Princess. "Ask him if he will have ten kisses from the ladies of my court."
"No, thank you!" said the swineherd. "Ten kisses from the Princess, or I keep the kitchen-pot myself."
"That must not be, either!" said the Princess. "But do you all stand before me that no one may see us."
And the court-ladies placed themselves in front of her, and spread out their dresses—the swineherd got ten kisses, and the Princess—the kitchen-pot.
That was delightful! The pot was boiling the whole evening, and the whole of the following day. They knew perfectly well what was cooking at every fire throughout the city, from the chamberlain's to the cobbler's; the court-ladies danced and clapped their hands.
"We know who has soup, and who has pancakes for dinner to-day, who has cutlets, and who has eggs. How interesting!"
"Yes, but keep my secret, for I am an Emperor's daughter."
The swineherd—that is to say—the Prince, for no one knew that he was other than an ill-favored swineherd, let not a day pass without working at something; he at last constructed a rattle, which, when it was swung round, played all the waltzes and jig tunes, which have ever been heard since the creation of the world.
"Ah, that is superbe!" said the Princess when she passed by. "I have never heard prettier compositions! Go in and ask him the price of the instrument; but mind, he shall have no more kisses!"
"He will have a hundred kisses from the Princess!" said the lady who had been to ask.
"I think he is not in his right senses!" said the Princess, and walked on, but when she had gone a little way, she stopped again. "One must encourage art," said she, "I am the Emperor's daughter. Tell him he shall, as on yesterday, have ten kisses from me, and may take the rest from the ladies of the court."
"Oh—but we should not like that at all!" said they. "What are you muttering?" asked the Princess. "If I can kiss him, surely you can. Remember that you owe everything to me." So the ladies were obliged to go to him again.
"A hundred kisses from the Princess," said he, "or else let everyone keep his own!"
"Stand round!" said she; and all the ladies stood round her whilst the kissing was going on.
"What can be the reason for such a crowd close by the pigsty?" said the Emperor, who happened just then to step out on the balcony; he rubbed his eyes, and put on his spectacles. "They are the ladies of the court; I must go down and see what they are about!" So he pulled up his slippers at the heel, for he had trodden them down.
As soon as he had got into the court-yard, he moved very softly, and the ladies were so much engrossed with counting the kisses, that all might go on fairly, that they did not perceive the Emperor. He rose on his tiptoes.
"What is all this?" said he, when he saw what was going on, and he boxed the Princess's ears with his slipper, just as the swineherd was taking the eighty-sixth kiss.
"March out!" said the Emperor, for he was very angry; and both Princess and swineherd were thrust out of the city.
The Princess now stood and wept, the swineherd scolded, and the rain poured down.
"Alas! Unhappy creature that I am!" said the Princess. "If I had but married the handsome young Prince! Ah! how unfortunate I am!"
And the swineherd went behind a tree, washed the black and brown color from his face, threw off his dirty clothes, and stepped forth in his princely robes; he looked so noble that the Princess could not help bowing before him.
"I am come to despise thee," said he. "Thou would'st not have an honorable Prince! Thou could'st not prize the rose and the nightingale, but thou wast ready to kiss the swineherd for the sake of a trumpery plaything. Thou art rightly served."
He then went back to his own little kingdom, and shut the door of his palace in her face. Now she might well sing,
"Ach! du lieber Augustin,
Alles ist weg, weg, weg!"
There was once a poor Prince, who had a kingdom. His kingdom was very small, but still quite large enough to marry upon; and he wished to marry.
It was certainly rather cool of him to say to the Emperor's daughter, "Will you have me?" But so he did; for his name was renowned far and wide; and there were a hundred princesses who would have answered, "Yes!" and "Thank you kindly." We shall see what this princess said.
Listen!
It happened that where the Prince's father lay buried, there grew a rose tree—a most beautiful rose tree, which blossomed only once in every five years, and even then bore only one flower, but that was a rose! It smelt so sweet that all cares and sorrows were forgotten by him who inhaled its fragrance.
And furthermore, the Prince had a nightingale, who could sing in such a manner that it seemed as though all sweet melodies dwelt in her little throat. So the Princess was to have the rose, and the nightingale; and they were accordingly put into large silver caskets, and sent to her.
The Emperor had them brought into a large hall, where the Princess was playing at "Visiting," with the ladies of the court; and when she saw the caskets with the presents, she clapped her hands for joy.
"Ah, if it were but a little pussy-cat!" said she; but the rose tree, with its beautiful rose came to view.
"Oh, how prettily it is made!" said all the court ladies.
"It is more than pretty," said the Emperor, "it is charming!"
But the Princess touched it, and was almost ready to cry.
"Fie, papa!" said she. "It is not made at all, it is natural!"
"Let us see what is in the other casket, before we get into a bad humor," said the Emperor. So the nightingale came forth and sang so delightfully that at first no one could say anything ill-humored of her.
"Superbe! Charmant!" exclaimed the ladies; for they all used to chatter French, each one worse than her neighbor.
"How much the bird reminds me of the musical box that belonged to our blessed Empress," said an old knight. "Oh yes! These are the same tones, the same execution."
"Yes! yes!" said the Emperor, and he wept like a child at the remembrance.
"I will still hope that it is not a real bird," said the Princess.
"Yes, it is a real bird," said those who had brought it. "Well then let the bird fly," said the Princess; and she positively refused to see the Prince.
However, he was not to be discouraged; he daubed his face over brown and black; pulled his cap over his ears, and knocked at the door.
"Good day to my lord, the Emperor!" said he. "Can I have employment at the palace?"
"Why, yes," said the Emperor. "I want some one to take care of the pigs, for we have a great many of them."
So the Prince was appointed "Imperial Swineherd." He had a dirty little room close by the pigsty; and there he sat the whole day, and worked. By the evening he had made a pretty little kitchen-pot. Little bells were hung all round it; and when the pot was boiling, these bells tinkled in the most charming manner, and played the old melody,
"Ach! du lieber Augustin,
Alles ist weg, weg, weg!"*
* "Ah! dear Augustine!
All is gone, gone, gone!"
But what was still more curious, whoever held his finger in the smoke of the kitchen-pot, immediately smelt all the dishes that were cooking on every hearth in the city—this, you see, was something quite different from the rose.
Now the Princess happened to walk that way; and when she heard the tune, she stood quite still, and seemed pleased; for she could play "Lieber Augustine"; it was the only piece she knew; and she played it with one finger.
"Why there is my piece," said the Princess. "That swineherd must certainly have been well educated! Go in and ask him the price of the instrument."
So one of the court-ladies must run in; however, she drew on wooden slippers first.
"What will you take for the kitchen-pot?" said the lady.
"I will have ten kisses from the Princess," said the swineherd.
"Yes, indeed!" said the lady.
"I cannot sell it for less," rejoined the swineherd.
"He is an impudent fellow!" said the Princess, and she walked on; but when she had gone a little way, the bells tinkled so prettily
"Ach! du lieber Augustin,
Alles ist weg, weg, weg!"
"Stay," said the Princess. "Ask him if he will have ten kisses from the ladies of my court."
"No, thank you!" said the swineherd. "Ten kisses from the Princess, or I keep the kitchen-pot myself."
"That must not be, either!" said the Princess. "But do you all stand before me that no one may see us."
And the court-ladies placed themselves in front of her, and spread out their dresses—the swineherd got ten kisses, and the Princess—the kitchen-pot.
That was delightful! The pot was boiling the whole evening, and the whole of the following day. They knew perfectly well what was cooking at every fire throughout the city, from the chamberlain's to the cobbler's; the court-ladies danced and clapped their hands.
"We know who has soup, and who has pancakes for dinner to-day, who has cutlets, and who has eggs. How interesting!"
"Yes, but keep my secret, for I am an Emperor's daughter."
The swineherd—that is to say—the Prince, for no one knew that he was other than an ill-favored swineherd, let not a day pass without working at something; he at last constructed a rattle, which, when it was swung round, played all the waltzes and jig tunes, which have ever been heard since the creation of the world.
"Ah, that is superbe!" said the Princess when she passed by. "I have never heard prettier compositions! Go in and ask him the price of the instrument; but mind, he shall have no more kisses!"
"He will have a hundred kisses from the Princess!" said the lady who had been to ask.
"I think he is not in his right senses!" said the Princess, and walked on, but when she had gone a little way, she stopped again. "One must encourage art," said she, "I am the Emperor's daughter. Tell him he shall, as on yesterday, have ten kisses from me, and may take the rest from the ladies of the court."
"Oh—but we should not like that at all!" said they. "What are you muttering?" asked the Princess. "If I can kiss him, surely you can. Remember that you owe everything to me." So the ladies were obliged to go to him again.
"A hundred kisses from the Princess," said he, "or else let everyone keep his own!"
"Stand round!" said she; and all the ladies stood round her whilst the kissing was going on.
"What can be the reason for such a crowd close by the pigsty?" said the Emperor, who happened just then to step out on the balcony; he rubbed his eyes, and put on his spectacles. "They are the ladies of the court; I must go down and see what they are about!" So he pulled up his slippers at the heel, for he had trodden them down.
As soon as he had got into the court-yard, he moved very softly, and the ladies were so much engrossed with counting the kisses, that all might go on fairly, that they did not perceive the Emperor. He rose on his tiptoes.
"What is all this?" said he, when he saw what was going on, and he boxed the Princess's ears with his slipper, just as the swineherd was taking the eighty-sixth kiss.
"March out!" said the Emperor, for he was very angry; and both Princess and swineherd were thrust out of the city.
The Princess now stood and wept, the swineherd scolded, and the rain poured down.
"Alas! Unhappy creature that I am!" said the Princess. "If I had but married the handsome young Prince! Ah! how unfortunate I am!"
And the swineherd went behind a tree, washed the black and brown color from his face, threw off his dirty clothes, and stepped forth in his princely robes; he looked so noble that the Princess could not help bowing before him.
"I am come to despise thee," said he. "Thou would'st not have an honorable Prince! Thou could'st not prize the rose and the nightingale, but thou wast ready to kiss the swineherd for the sake of a trumpery plaything. Thou art rightly served."
He then went back to his own little kingdom, and shut the door of his palace in her face. Now she might well sing,
"Ach! du lieber Augustin,
Alles ist weg, weg, weg!"
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